Blog: ecommerce

7 Steps to Increase eCommerce Store Traffic

According to HostingPill, there will be over 2 billion online customers by 2020. What is more encouraging is the fact that the average web site conversion rate is 2.86%. This gives us a fair idea of how eCommerce sales are expanding. 

The way people are shopping is changing. Competition online is steeper and the advertising rates are higher and there are many new challenges involved.

Larger retailers or companies with huge budgets have money to spend on advertising and marketing.

Luckily, there are plenty of ways to drive traffic to an eCommerce site without even spending a penny.

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Want to Simplify your Magento 2 Store Management? Use These Tools

Guest post by FME Extensions

Automating your eCommerce business, so that you can scale and grow your business is something every merchant should be aiming for. 

Here is the thing. If you are first getting started and set up an online shop on Amazon, Shopify, or Magento, you are probably wearing all the hats and you are doing everything yourself. This is totally fine and works for now. So you might have a couple of orders per day, you receive a notification on your phone; you deliver and manage the inventory. All this is fine except it’s not sustainable when you start to grow. 

When your catalog expands to thousands and so do your orders, it becomes practically impossible to manage everything manually. When products, categories, and subcategories grow as a result of increased orders, you need tools and methods that help you automate the process and manage the store easily. 

Here, we take a look at a few such tools that simplify Magento 2 store management significantly. 

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Cost-Effective eCommerce Entrepreneurial Ideas

The e-commerce industry has become one of the most exciting opportunities for the modern era. Regardless of the country, e-commerce has recorded incredible growth all over the world. Mobile phone and internet penetration have accelerated e-commerce growth as well. The time we are living in is one of the most promising times to start an online business. All entrepreneurs need is a profitable business idea with the right team to exceed the growth threshold.

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User Experience (UX): Best Practices for eCommerce Apps

Even though the term versatile trade was authored decades prior, nobody envisioned how brilliant cell phones would develop into later on. The most significant anybody could envision sites being utilized for retail. Selling through local portable applications was still sci-fi. 

Furthermore, here we are with versatile applications as well as AI-fueled applications are additionally making into the standard. The utilization of portable apps for shopping fundamentally altered how we interfaced with the online stores. Even though portable shopping baskets have been around for quite a while with online eCommerce stores, envisioning application based collaborations was a finished qualification. 

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7 Top Ways to Use A/B Testing with Magento

As his business grew, he opened 15 more locations which later became a part of Macy’s. Many now consider Wanamaker a pioneer of marketing.

Here’s an interesting quote from him about advertising at the time, “Half the money I spend on advertising is wasted; the trouble is I don't know which half.”

Nowadays, thanks to the readily-available tools for marketing experimentation, we don’t have that problem. Through the likes of A/B testing, we can measure the effect of marketing and conversion rate optimization methods precisely. A/B testing can help you test design elements, copy and more to improve user experience and make more sales.

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Black Friday & Cyber Monday Deals for Magento Platform 2019


It’s time to rejoice because Black Friday/Cyber Monday is around the corner. This means that you’ll be bombarded with awesome deals and discounts.

The idea was to help you to stop worrying about BFCM deals and instead focus on adding more power and functionality to your Magento website.

Below you can find a list of great bargains on industry-leading themes, extensions and hosting for your Magento online stores!

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MageCloud Partners with Aitoc


We're very happy to see new companies joining our Partners program because we know that this makes the pool of great services that we offer even better and more versatile.

Meet Aitoc - our latest partner and leading provider of custom solutions for Magento. Maybe your business could grow and reach new heights with the help of this company. 
So how exactly can your growing business benefit from using their services? 

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Who Runs Online Shopping World? Men VS. Women

What do user groups like to shop at your online store? Who are the personas you are optimizing your shop for? Have you considered what it means if the majority of your users are male or female?

Anyone involved in eCommerce must provide the best possible user experience for visitors to their store. In order to choose the right form of communication and appropriate context for making purchases, you must have some knowledge of who your customers are. Gender has become a significant defining characteristic of your customer base.

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