What do user groups like to shop at your online store? Who are the personas you are optimizing your shop for? Have you considered what it means if the majority of your users are male or female?
Anyone involved in eCommerce must provide the best possible user experience for visitors to their store. In order to choose the right form of communication and appropriate context for making purchases, you must have some knowledge of who your customers are. Gender has become a significant defining characteristic of your customer base.
Have you considered the benefits of content marketing yet?
To say the very least, it can help you indefinitely with your marketing efforts.
It can help boost your brand, gain more targeted leads, and increase sales - it's a proven method that the majority of eCommerce sites have chosen.
Content marketing has proven effective for every type of business. However, you need to make sure one thing is impeccable for it to really work - SEO.
We've compiled a comprehensive guide to writing SEO friendly content, that will benefit your eCommerce website and blog.
We're very happy to see new companies joining our Partners program because we know that this makes the pool of great services that we offer even better and more versatile.
Meet LitExtension - our latest partner and leading provider of automated Shopping Cart Migration Services. Maybe your business could grow and reach new heights with the help of this company. So how exactly can your growing business benefit from using their services?
It would not be an exaggeration if I say that the era of online trading has already come. Yes, we still see supermarkets of electronic equipment, boutiques with exquisite clothes, furniture stores... But it is more difficult to meet a buyer who at least once in his life did not use the services of an online store. And the number of buyers in the field of eCommerce will grow.
Orange? Blue? Green? Which one of as many as 10 million colors the human eye can detect is your favorite one?
You can tell a lot about a person by their favorite color and you can tell a lot about an online store by the colors used thereon as well.
Magento is one of the leading software for building up a complete eCommerce website for showcasing products or services for customers to buy and consume. According to W3Techs, Magento proves to be the foundation of 1% of all the websites we see on the internet.
If talking about numbers, we can deduce that Magento is powering around 10million websites, being one percent of the 1.5billion websites in total. These statistics are about the actual usage of the platform and not speculated ones. Though many online stores fail in the initial users and do not make survive for long, we can say the active number of stores utilizing the Magento eCommerce application to be around 1/4 million.
We would like to share a series of the top best eCommerce must-reads (based on customer ratings on Amazon) for online stores owners, helping to stay ahead of the curve, in one of the fastest-moving industries in the world.
You’ll learn how to get started your business and how to succeed therein.
Guest post by Competera
In 2018, E-Commerce Sales made up almost 12% of global retail sales, and its growth is projected to reach a staggering 17.5% in 2021. As online shopping becomes more popular and widespread, sellers engage in fierce competition for the customer’s attention. Today we are taking a look at must-have e-tailers’ munition to win the battle for traffic and conversion.
Working in the sea of never-ending changes isn’t easy. Talking about the current digital landscape, it is changing by leaps and bounds. Those who have experienced the field exactly know that there is only a specific number of methods that actually work.
So much of business is handled over the internet these days. The world of eCommerce is booming and it’s not hard to see why that is: the world is online nowadays, and it represents an excellent opportunity for business, with the ability to sell to people who, previously, you would never have been able to connect with. One of the multitude of tools available to you, as the operator of an eCommerce brand, is email marketing. Email marketing is a unique way to market your products and services. It allows you to talk directly with your individual clients and gives you unlimited opportunities to boost your sales. However, getting it right can be deceptively difficult.