Blog: online store

Tips to Improve Your Online Store Revenue with Cross-Selling and Upselling

Amazon turns 25 years old this year, and the e-commerce giant already commands over 37% of the online sales market. Within three years, estimates put that figure at 50%. While your online venture probably won't reach these heights, this is a massive market with plenty of room for new entry and growth.

It's fast-moving, though. It's not enough anymore to just offer up your wares on a static web page and hope that someone comes along to enter their payment information. The company's that survive and thrive in the online space are those that continue to innovate and expand.

One of the ways that you can do this is to offer more products and services to current and potential customers. You can accomplish this through a systematic program of upselling and cross-selling.

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Beginnings Are Tough - 4 Ways to Build Trust With Your New eCommerce Customers in 2019

Guest post by Magneto

When we start an eCommerce business and going to unveil an eCommerce website soon, we used to dream a good return over our investments of time, money, and tons of resources. We assume some sizable amount of traffic, the high rate of conversion, and a lot of revenue.

Unfortunately, all dreams are never converted into reality unless you have completed enough groundwork for it. When you apply many wise advise available on the web, you miss a key fact to realize before initiating a single step ahead.

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The Ultimate List of eCommerce Events (or closely related)

If you are concerned with eCommerce business and you want to stay on track on the latest trends, updates, tactics and technologies, you need to learn from the brightest minds in the industry. 

And nothing can help you do this better than offline conferences and events, where you can get new ideas, share your own experience, meet like-minded people and establish beneficial contacts. Combine networking and learning, and you’ll be already one step ahead of the competition in devising your new online strategies.

And the icing on the cake...They take place in different amazing places in the world you will enjoy definitely. 

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Why blog on an eCommerce site?



Informative, entertaining, engaging and... a key revenue source!  These are just some of your expectations, right? 

If you’ve ever thought about starting a business blog, but haven't done it yet, it’s a hight time to reconsider. eCommerce blogging will help you to drive more traffic to your store. With more traffic, you have better chances of growing your sales. 

In this post, you’ll learn why you should start a blog on your eCommerce site, where you can find blog post ideas as well as many other necessary blogging tips.

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9 Mistakes Turning Customers Off Your E-commerce Site



The eCommerce has been expanding exponentially over recent years. But nowadays, experienced online buyers are looking n
ot only for products but for a well-organized shopping experience. And even one small error therein can turn out to shopping cart abandonment.

That's why, while optimizing an eCommerce website, it’s important to avoid the mistakes, mentioned below to improve conversions, maximize your revenue and provide worthwhile shopping experience.

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10 Steps to Set Up a Referral Program for Your eCommerce Store


Guest post by Omnistar 

A referral program is one of the best things you can do for your eCommerce website. Not only will it increase your traffic, it can dramatically increase your sales.

Referral programs are effective because it utilizes the power of trust. With it, your customers can refer their family members and friends to your site. Since the customer is closed to them, the response is often better than having a customer service agent cold call someone.

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5 Strategies to Make People Call Your Store Santa Claus



As Christmas inches closer, the case of visualizing a hefty, rotund, and philanthropic snowman in our well-wishers magnifies. We somehow try to discover the Santa-figure in those who at minimal best try to make us happy. If you happen to own an e-commerce store, here is a monumental chance for you to act as a man draped in red Santa Suit, distributing crescents on the faces of kids and in generality, everyone. The particular portrayal would not only add details to your brand and business values but would also give a prolific bar to your sale chart this year.

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CHECKLIST for eCommerce Website #2: Robots.txt (Video Tutorial)

Not long ago we have launched a new category on our blog — CHECKLIST of the most common mistakes that you should take into consideration when launching / while running your online store.

Our CHECKLIST #1 related to HTTPS issues you can find here. 

CHECKLIST #2 is devoted to Robots.txt problem points. In our previous post — Robots.txt Guide, we explain how essential is to understand the importance of robots.txt file and learn how to check whether you’re using it correctly.

Now, we are pleased to share our new step-by-step video tutorial series on the topic. 



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To Crawl or Not to Crawl: A Short Guide to Robots.txt


Magento is a leading and one of the most popular eCommerce platforms used by businesses from all over the world. Of course, for our readers, that is no news. It gained such popularity thanks to the variety of features available out of the box.

However, when it comes to Magento SEO and eCommerce, we see that so powerful solution doesn’t have a robots.txt file by default. Thus, the extremely common question is how a robots.txt file should look and what should be in it. 

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