Blog: online store

5 Tips to Personalize Magento 2 Store Experience


Magento is one of the leading software for building up a complete eCommerce website for showcasing products or services for customers to buy and consume. According to W3Techs, Magento proves to be the foundation of 1% of all the websites we see on the internet. 

If talking about numbers, we can deduce that Magento is powering around 10million websites, being one percent of the 1.5billion websites in total. These statistics are about the actual usage of the platform and not speculated ones. Though many online stores fail in the initial users and do not make survive for long, we can say the active number of stores utilizing the Magento eCommerce application to be around 1/4 million.

Read more

Top 7 New eCommerce Books for Spring

We would like to share a series of the top best eCommerce must-reads (based on customer ratings on Amazon) for online stores owners, helping to stay ahead of the curve, in one of the fastest-moving industries in the world.

You’ll learn how to get started your business and how to succeed therein. 

Read more

Tips to Improve Your Online Store Revenue with Cross-Selling and Upselling

Amazon turns 25 years old this year, and the e-commerce giant already commands over 37% of the online sales market. Within three years, estimates put that figure at 50%. While your online venture probably won't reach these heights, this is a massive market with plenty of room for new entry and growth.

It's fast-moving, though. It's not enough anymore to just offer up your wares on a static web page and hope that someone comes along to enter their payment information. The company's that survive and thrive in the online space are those that continue to innovate and expand.

One of the ways that you can do this is to offer more products and services to current and potential customers. You can accomplish this through a systematic program of upselling and cross-selling.

Read more

Beginnings Are Tough - 4 Ways to Build Trust With Your New eCommerce Customers in 2019

Guest post by Magneto

When we start an eCommerce business and going to unveil an eCommerce website soon, we used to dream a good return over our investments of time, money, and tons of resources. We assume some sizable amount of traffic, the high rate of conversion, and a lot of revenue.

Unfortunately, all dreams are never converted into reality unless you have completed enough groundwork for it. When you apply many wise advise available on the web, you miss a key fact to realize before initiating a single step ahead.

Read more

The Ultimate List of eCommerce Events (or closely related)

If you are concerned with eCommerce business and you want to stay on track on the latest trends, updates, tactics and technologies, you need to learn from the brightest minds in the industry. 

And nothing can help you do this better than offline conferences and events, where you can get new ideas, share your own experience, meet like-minded people and establish beneficial contacts. Combine networking and learning, and you’ll be already one step ahead of the competition in devising your new online strategies.

And the icing on the cake...They take place in different amazing places in the world you will enjoy definitely. 

Read more

Why blog on an eCommerce site?



Informative, entertaining, engaging and... a key revenue source!  These are just some of your expectations, right? 

If you’ve ever thought about starting a business blog, but haven't done it yet, it’s a hight time to reconsider. eCommerce blogging will help you to drive more traffic to your store. With more traffic, you have better chances of growing your sales. 

In this post, you’ll learn why you should start a blog on your eCommerce site, where you can find blog post ideas as well as many other necessary blogging tips.

Read more

9 Mistakes Turning Customers Off Your E-commerce Site



The eCommerce has been expanding exponentially over recent years. But nowadays, experienced online buyers are looking n
ot only for products but for a well-organized shopping experience. And even one small error therein can turn out to shopping cart abandonment.

That's why, while optimizing an eCommerce website, it’s important to avoid the mistakes, mentioned below to improve conversions, maximize your revenue and provide worthwhile shopping experience.

Read more

10 Steps to Set Up a Referral Program for Your eCommerce Store


Guest post by Omnistar 

A referral program is one of the best things you can do for your eCommerce website. Not only will it increase your traffic, it can dramatically increase your sales.

Referral programs are effective because it utilizes the power of trust. With it, your customers can refer their family members and friends to your site. Since the customer is closed to them, the response is often better than having a customer service agent cold call someone.

Read more

5 Strategies to Make People Call Your Store Santa Claus



As Christmas inches closer, the case of visualizing a hefty, rotund, and philanthropic snowman in our well-wishers magnifies. We somehow try to discover the Santa-figure in those who at minimal best try to make us happy. If you happen to own an e-commerce store, here is a monumental chance for you to act as a man draped in red Santa Suit, distributing crescents on the faces of kids and in generality, everyone. The particular portrayal would not only add details to your brand and business values but would also give a prolific bar to your sale chart this year.

Read more